This privacy policy has been created to offer a transparent explanation regarding the usage of ‘Personally Identifiable Information’ (PII) belonging to our esteemed customers online. It pertains to all users, including Customers, Merchants, and other individuals (collectively referred to as “Users”), as well as all products and services provided by ‘First Cash Merchant’. We encourage you to thoroughly review our privacy policy to gain a comprehensive understanding of how we collect, safeguard, and manage Your Personally Identifiable Information in line with our application.
The term ‘Application or App’ refers to the software program called First Cash Merchant DSO App developed by FSIB PLC and downloaded by you on any electronic device to access the services.
The term ‘You’ refers to either the individual using the Service or the entity, such as a company or legal entity, that accesses or uses the Service on behalf of the individual, as applicable.
Collection and Use of Information
While using our Service, certain personally identifiable information (PII) may be necessary. However, rest assured that this information will remain stored on your device and will not be gathered, sold, traded, or otherwise transferred to external parties by any means. Our main objective is to utilize this data for internal research purposes, focusing on understanding your demographics, needs, and interests. This allows us to provide you with a secure, efficient, seamless, and personalized service while safeguarding your interests. We implement appropriate measures to ensure the security of your information.
Additionally, First Cash Merchant may utilize your personal data to deliver and sustain our services, monitor service usage, fulfill and execute any service contracts, communicate with you by email, telephone calls, SMS, or other electronic means, offer you news, special deals, and general information regarding other products, services, and events unless you choose not to receive such updates, handle and address your inquiries, conduct data analysis, identify usage patterns, assess the effectiveness of our promotional activities, and enhance our services, products, marketing strategies, and your overall experience.
The app integrates third-party services that may collect data for identification purposes. You can find the privacy policy of these third-party service providers, such as Google Play Services, through the following link: [Link to Google Play Services’ privacy policy].
Log Data
If an error occurs within the app while you’re using our service, we gather data and information, referred to as Log Data, from your phone through third-party products. This Log Data may encompass details like your device’s Internet Protocol (“IP”) address, device name, operating system version, app configuration when using our service, the timestamp of your service usage, and additional statistical information.
Disclosure of personal Information
We may disclose personal information under various circumstances, including but not limited to:
Meeting legal requirements or enforcing our policies to respond to claims of rights violations in listings or other content, and safeguarding the rights, property, or safety of individuals. Such disclosures will comply with applicable laws and regulations of the country.
Sharing your personal information with relevant Members, Partners, Vendors, Payment Gateways, Banks, and Financial Institutes for joint content and services, fraud detection, and prevention, and to guide decisions about their products, services, and communications. Members of our corporate family may send you marketing communications only if you’ve requested their services.
Engaging service providers under contract to assist with our business operations, such as fraud investigations, bill collection, affiliate and rewards programs, and co-branded credit cards.
Sharing your information with other third parties explicitly requested by you or notified and consented to when using a specific service.
Responding to verified requests from law enforcement or other governmental officials related to criminal investigations or alleged illegal activities, complying with applicable laws.
Executing confidentiality agreements with other organizations when deemed necessary or appropriate in connection with investigations of fraud, intellectual property infringement, piracy, or other unlawful activities, disclosing necessary information in such events.
Sharing information with other business entities in the event of a merger or acquisition, ensuring the new combined entity adheres to this privacy policy. Prior notice will be provided if your personal information will be used contrary to this policy.
Respecting your privacy and keeping the community free from bad actors, we generally refrain from disclosing your personal information to law enforcement, government officials, or third parties without a subpoena, court order, or similar legal procedure, except in cases where we believe in good faith that disclosure is necessary to prevent imminent physical harm, financial loss, or to report suspected illegal activity.
Permissions
To enhance user experience, our app requires access to certain information on the customer’s device:
Background location permission: As a financial service, ensuring the security of our customers’ accounts is paramount. Therefore, we request location permission to identify and potentially block suspicious transactions that may occur without the customer’s consent or knowledge. Additionally, this permission enables us to assist customers in easily locating our various service points by accessing their current location.
Contact List permission: First Cash Merchant customers can conveniently send money to and top-up the mobile accounts of their friends and family. Access to the customer’s contact list enables us to streamline this process by allowing them to select recipients directly from their contact list with a single click.
Camera permission: In compliance with regulatory requirements in Bangladesh, it is necessary to verify the customer’s identity using the national database. Therefore, First Cash Merchant needs permission to capture images of the customer’s National Identity Card (NID) as well as their photo, which is then verified against the Government’s database.
Read SMS permission: To ensure the security of our customers, First Cash Merchant verifies that the device being used for the service belongs to the customer. For this purpose, an OTP SMS is sent to the customer’s registered mobile number, which is automatically read by the app to verify authenticity.
It’s important to note that First Cash Merchant does not store any of the above-mentioned customer information. This information is solely used for the specific purposes outlined above
Cookies
Your account password is crucial for accessing your account. We recommend using a combination of unique numbers, letters, and special characters as per the platform’s guidelines. Do not share your account password or personal information with anyone. You are responsible for all activities conducted under your account. If you lose control of your password, you may risk losing control of your personal information and wallet, and could be subject to legal actions taken on your behalf.
We prioritize transparency and honesty, and value the trust you place in us by providing your Personal Information. Therefore, we employ commercially acceptable methods to protect your data. We treat data as a valuable asset and implement various security measures (encryption, passwords, physical security, etc.) to safeguard your personal information against unauthorized access and disclosure. However, please note that no method of transmission over the internet or electronic storage is entirely secure and reliable, and we cannot guarantee absolute security.
Links to Other Sites
Our Service may include links to other websites. Clicking on these third-party links will redirect you to their respective sites. Please note that these external sites are not operated by us. We strongly recommend reviewing the Privacy Policy of these websites before proceeding. We have no control over, and assume no responsibility for, the content, privacy policies, or practices of any third-party sites or services.
Children’s Privacy
Our Services are not intended for individuals under the age of 18. We do not knowingly collect personally identifiable information from children under 18. If we become aware that a child under 18 has provided us with personal information, we will promptly delete it from our servers. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us so that we can take appropriate action.
Changes to This Privacy Policy
We reserve the right to amend this Privacy Policy at any time by posting the revised terms on our site. The revised terms take effect immediately upon posting. Therefore, we recommend periodically reviewing this page for any updates. We will notify you of any changes by posting a notice (or an amended Policy) on this page. These changes become effective immediately upon posting. Contact Us
If you have any questions about this Privacy Policy, you can contact us:
Any complaints relating to any matter herein can be addressed by contacting us through the following methods:
For any Complaint Call: 01938886207
Or
E-mail us: cscmc@fsiblbd.com or
Write us: CCS&CMC
Branches Control Division
First Security Islami Bank PLC.
Head Office
Bengal Centre (2nd floor)
28, Topkhana Road
Dhaka-1000.